Maui Nix wins SIMA’s 2011 Breakout Retailer of the

Year!

Back in November, the Surf Industry Manufacturer’s Association announced the nominees for the the ‘emmys of the Surf Industry’ and we were super stoked to learn we had been honored by the surf industry to be nominated for the award, Breakout Retailer of the  Year.  By definition, this award is:

Breakthrough Retailer of the Year

Recognizing the specialty retailer with 15 U.S. brick and mortar doors or less that experienced success in 2011, between January 1 and September 1. Consider the specialty retailer that had a breakthrough year in terms of sales and increased store recognition and appeal.

Our Ft. Lauderdale store in particular received the attention of the Industry. Other nominees were outstanding and were all from California.

Voting of the entire surf industry took place early in January and last month, we attended the festivities and for the first time ever, we were announced as the winner!

We are obviously proud of getting this recognition but we are much prouder of our staff at our Ft. Lauderdale location (and all our stores!) as well as the vision of our owners, buyers and General/Regional Managers and merchandisers who work hard 7 days a week living the lifestyle and dream.

Claiming it? Yes, we are, actually but none of this would be important at all without our main claim – our loyal customers.  They have, since 1989, been the reason we exist and why we try to work hard each day to keep them!

Maui Nix Team Rider, Luke Marks is off to the Ripcurl Nationals in California!

Question: What are your thoughts about competing for a Rip Curl Grom Search national title?

Answer: I’m stoked I made it!  Looking forward to surfing Ocean Beach. I heard it can get really good there. I’m going to try as hard as I can and try and    win it. Hopefully see Kelly {Current 10 time World Champion, Kelly Slater} win #11. Go East Coast!!!

Elite, committed athletes are not a vast group on the east coast of the United States and while not rare, to be counted as among them, takes a lot of dedication, skill and sacrifice.  Standing high among these, is Florida sensational surfer, Luke Marks.  We at Nix are proud to have the title of shop sponsor with this fine young accomplished athlete. 

At 13, he has already amassed the attention of top sponsors with his skill.   And, on November 1st, he is off to San Francisco, California to take part in the  Ripcurl National Gromsearch Championship Finals.  A win there, will see him taken in the spring, to the Ripcurl Bells World Gromsearch Finals.  This is an enormous accomplishment but with Lukes track record, it is not surprising. 

Besides notching the win for his division on the east coast leg of the Gromsearch, he is

• -NSSA (National Scholastic Surfing Association) 2010 East Coast Champion {Explorer Menehune Division}
• -Currently first in 4 divisions in the current NSSA conference schedule and currently leading his division(s) in the Atlantic Surfing Federation Florida season.  (both organizations are the only ones on the east coast under the wing of the National Governing Body, Surfing America)

Under the sponsorship of Maui Nix, FOX, Etnies, Freak Traction, Dragon Eyeware, Orion Surfboards, Xcel Wetsuits, FCS, Head Hunter Sun Screen, Luke has a heady list of backers and people who believe in him. 

Before anyone thinks this is another surfer who might be totally focused on his athletics, add this to his credentials:

Florida gifted program 2009-2010

Academic excellence award 2010

Straight A’s 2008-2009-2010

Perfect FCAT scores 2008-2009-2010

Nominated: Bright Young Minds of

America. Washington DC.

Grade point average 2009 -2010. 101.4

“I have had the honor of working with many of the top groms and young athletes in the competition surfing world on the east coast in the last 20 years”, said Maui Nix Surf Manager, Brian Broom, “ and I can only recall a very few who come close to him at his age group. Eric Taylor,  Evan Geisleman,  to name a couple who come to mind.  This grom has the best attitude,  spirit, enthusiasm and focus and we will be watching the event live most definitely.  Luke is at 13, a cornerstone of our surfing team program and is an example athlete.  The Elite class is comprised of our kids who are totally committed and positive in lifestyle and have the highest marks in the tri-fold criteria of style, attitude and performance.  Luke scores perfect in all three”

Luke is going places and right now, its the cold waters of San Francisco. 

We think he will be right at home.

http://vimeo.com/29272104

This month,  we travel back to the Gulf Coast of Florida for a store profile of our Mandalay Avenue store, which was the first of two openings in Clearwater

Pelican Walk Center
483 Mandalay Ave
Suite 101
Clearwater, Fl 33767
(727) 386-4152

Maui Nix at Clearwater Beach is nestled in on the north side of one of Florida’s finest beaches. Not only stocked with some of the best brand names in the industry, we present to you some of  the greatest staff anyone could ask for. Maui Nix is home to Volcom, Billabong, Quiksilver, Roxy, O’Neill, Fox and Hurley, just to name a few.

Maui Nix at Clearwater beach is one of the only shops on the beach that carries both skate longboards and shortboards, and we’re proud of it! Whether you need help finding high quality, brand-name swim wear, sandals, sunglasses or Aloe for your sunburn, we’ve got what you need! Come check us out, and we promise you won’t leave without a smile on your face

Anthony, born and raised in Clearwater has been the assistant manager since store 10 opened back in April of 2010. He has been working in retail for 8+ years, 4 of those as an assistant manager. He enjoys the skate culture as well and has a lot of product knowledge. Some of the things he likes to do include playing the guitar, computers, video games, and being on the beach!

Stephanie Donaldson aka Sky Flower,  is a local artist who travels around to festivals and craft fairs promoting her art. She has an Egyptian dog named Lady who is her trustee sidekick. She’s only been with Maui Nix for a few months but, the timing, the beach and the weather is perfect. "Feels great to be a part of such a awesome team!" Sky said.

Carlos has called Maui Nix – Clearwater Beach a home since it opened it’s doors in the spring of 2010. Starting out as a sales associate he worked his way up to assistant manager. Even though he is fairly new to the action sport industry, his passion for it is equivalent to that of a seasoned vet. He has tried to gather as much product knowledge on all of the brands that Maui Nix carries to help him offer the best advice to all the guests that make their way into the store. So don’t worry, just because he lives and breathes skate longboarding, he definitely can you help you find that cute top or the best pair of sunglasses for you.

Check out our amazing sales team!

Kayla, Craig, Celia and Joey!

July’s store  profile is Ft. Lauderdale and the third store opened of the Maui Nix fleet!

Beach Place
17S. Ft. Lauderdale Beach Blvd.
SP: R-124, Fort Lauderdale, Florida
(954) 522-5255

From the depths of the Atlantic right into the belly of the beast we like to call Fort Lauderdale beach. Behold the new and improved MAUI NIX BEACH PLACE. Maui Nix Beach Place has expanded and remodeled, bringing it to the top of the line when it comes to Fort Lauderdale’s surf shops. With tons of new merchandise and a veteran sales team with an illustrious knowledge,  for all of your surf and skate needs you cant go wrong at Beach Place!

Come check our awesome new digs, MAUI NIX BEACH PLACE has stepped it up with a new and improved store and design that will have you drooling over all the sweet new gear we have to offer. With a new addition to our old store MAUI has added some all new one of a kind branded sections that are stocked with the latest gear making it easier to find that hot new item.

The Crew:

Ask any local Lauderdale beachy  about MAUI NIX BEACH PLACE and i guarantee they will mention how awesome our staff is. With a Roster stacked with Veterans MNBP has an unique and elite staff ready and willing to help you with your every need. With well over 20 years of combined experience with Maui Nix alone there is no way you can go wrong. Weather you need help finding that hot new swimsuit, getting geared up to skate the beach, or just directions around town our seasoned and well trained staff is right there to help you. Here are a few of the team.

So when it 100 degrees on the Caribbean seas and you can no longer take the South Florida heat. Brush the sand off and head across the street to Beach Place head upstairs for some frozen inspiration and step on into Maui Nix for some cool air, cool people, cool store, and cool gear!

This month, we travel back to the south Florida area and our profile store is Pembroke Gardens

520 SW 145^th Terrace

Pembroke Pines, FL 33027

Telephone: (954) 431-6100

Maui Nix – Pembroke Pines is located in the heart of West Broward in the Shops of Pembroke Gardens. We are proud to carry the latest and biggest names in the action sport industry and beach lifestyle.

Just because our backyard is the Everglades does not mean we are disconnected from the beach. We work closely with our buyers to ensure that the merchandise in the store is what you want in your everyday life. We are proud to carry the top clothing brands such as Billabong, Quiksilver, Roxy, O’Neil, Lost, Volcom, Hurley, Guy Harvey, and Salt Life to name a few.

Need a good pair of sandals or shoes? Well we got you covered for that with great brands like: Reef, Sanuk, Quiksilver, Roxy, Vans, Glove, Etnies, Soda, and now featuring Toms for men and women!

Don’t forget to hit the beach or a quick ride to class with a longboard skateboard. Need a skate board for one of the three local skate parks? Maui Nix Pembroke Pines is your shop. We offer a great selection of brands including Sector 9, Original, Lost, Loaded, Carver, Globe, Santa Cruz, Paradise and Kahuna. Shortboards?, we got you covered there too. Take a pick of complete skateboards like Girls, Almost, Powell, or pick up a $50 complete skateboard. Don’t fret, we got decks from DGK, Chocolate, Girl, Almost, Plan B, Element, Santa Cruz, and our Nix Decks.

Need a board or an accessory that we are out of? Don’t be afraid to ask one of the employees! We will work to get it for you!!!!

QUICK!! I lost my sunglasses; I am leaving on a cruise tomorrow!!! What do I do!?!? Stop by and grab a pair of the hottest styles! Pick from any of the top and best brands Oakley, Arnette, Spy, Von Zipper, Fox and our newest brand Anarchy that start at $45. Take a glance at our watches while you are in the Area. Nixon, Freestyle, Ripcurl, we got them! Did you know that we have the limited edition Rip Curl Mick Fanning watch, only 100 of them were released in the United States. Grab a new pad, leash, wand wax for your skim or surf board for when those waves are getting good.

Ladies come check out our huge selection of swimwear and sportswear from all your favorites. Guy we have a large selection of quick drying, quad stretch boards for your comfort. Stop by Maui Nix Pembroke Pines at the Shops of Pembroke Gardens; we are your summer headquarters! See you soon! We are here to serve you!

The Pines Crew

Jeff

A surfer at heart, Jeff has been with Maui Nix for over six years and enjoys being surrounded by the industry’s best brands and styles. Managing a Maui Nix store since 2006 has kept him on the cutting edge of surf and skate merchandise advancements. Jeff has been skateboarding and surfing for over 20 years and Maui Nix provides him the unique opportunity to use his knowledge of both sports to educate and advise customers in finding not only what they want, but need.

“Since I was a teenager I wanted to work for a surf shop. I love to see what’s new and enjoy helping others find what they need or want. Surfing is my life and being able to excel professionally with a company that specializes in what I love reminds me how lucky I am,” Jeff tells us. Jeff values his excellent staff and loyal customer base. He says, “I like to treat my customers as guests and love talking shop with them. I think they enjoy our friendly atmosphere, great merchandise selection, and the personal attention that they get if they need it.”

Dan

Dan has been working at Maui Nix for a little over 3 years. After having attained his AA degree, he immediately began his training as an assistant manager back in September of ’07. As an active musician, Dan needed a job that would be able to work around his schedule. Not only does Maui Nix offer a flexible schedule, but the atmosphere in the work place is very family oriented. The surf and skate industry is something that Dan has been around since he was in middle school. “It’s easy for me to talk to customers about skateboarding and longboarding because it is something that I enjoy. Customers may seem overwhelmed at our selection of boards, but I help narrow down the selection to the style they are looking for,” states Dan. Since working at Maui Nix, Dan has acquired a vast amount of knowledge about several different companies ranging from Quicksilver and Sanuk to Oakley and Sector 9. He uses this knowledge to help boost sales for the company as well as giving the best product at the best price to the consumer.

Mike

Mike has been working with Maui Nix since the Pembroke Pines store opened in fall of 2007. He started as a sales associate and in a few months became an Assistant Manager. Mike is currently in college, double majoring in Political Science and Pre-Law. Working at Maui Nix has allowed him to continue advocating work for military families and education issues, two issues that he is very passionate about. Mike grew up as an army brat and has travelled all over the world, living in Germany, Washington State, and Texas. “The Pines store is my second home, we are a giant family here, ” says Mike, “I love working with the customers, learning who they are, knowing what they like to wear and getting to know them and their families. My favorite part of my job is that I am responsible for merchandising the store and working with the buyers to get the best merchandise for customers. I love the freedom and trust that the company gives me, you go into other big name stores and they are so corporate, by the book, they all look the same. We are different here. We look and feel unique.” When Mike is not working he loves hanging out with family and friends, doing anything outdoors. Although he doesn’t get to do it much he loves snowboarding and going down to the beach to longboard. Fun fact.. Mike is obsessed with twitter (@michael2188), you can find him tweeting about new and cool products that Maui Nix carries.

Meet some our Sales Staff, the ones who make this store run!

Angella!

Steven!

Pam!

Directions to the Pembroke Pines Maui Nix!

Maui Nix Surf Shop Clearwater Beach(South) 

642 S.Gulfview Blvd.

Clearwater Beach,Florida 33767

(727) 724-4128

store11@mauinix.com

LOCATION

Located at 642 S. Gulfview Blvd. ,Maui Nix Clearwater(South) oozes stoke as it sits in the middle of all the action. Clearwater Beach is located directly West of Tampa and is one of the crown jewel beaches of the West Coast of Florida. Voted as a “Top Ten” beach by the Travel Channel,Clearwater is known for its Southern hospitality and White powder sand beaches.The store itself ,sits on the “South End” amid numerous restaurants,hotels and even a mini-golf course!!! This location serves as a central hub not only for tourist but the locals as well!



STORE/BRANDS

This high energy store stocks only the latest and greatest. Apparel lines from only the heavies…QIUKSILVER, BILLABONG, VOLCOM, HULREY and ONIELL. Shades by OAKLEY,ELECTRIC, SPY and VON ZIPPER for the rock stars! Sandal brands to protect the paws include REEF (with the always popular bottle opener), SANUK, RAINBOW, ONIELL, QUIKSILVER and OCEAN MINDED. A huge bikini wall featuring all the hottest styles. This core shop stocks over 50 long board skateboards at all times,with brands like SECTOR 9, GLOBE, SANTA CRUZ, ARBOR and ORIGINAL. For those that want the total water experience,surf through our surfboard section stocked with MERRICK, JS, FIREWIRE, LOST and consignment boards that wont break your budget! Skim boards exclusively from WAVEZONE, a Florida based manufacturer with their pulse on the skim scene. Just want to cruise? Grab a paddle and try the newest water sport, SUP (Stand-up Paddle Boarding). we have it all!!!

 



STAFF

A friendly crew of top notch managers and sales associates to meet your every need. A staff that participates in the lifestyle they sell !!! Whether its a stretch boardshort or simple sunscreen you’ll always get the right advice. We are always on the lookout for that next superstar salesperson,don’t hesitate to talk with a staff member about joining the team! So if your just passing through or staying a spell don’t forget MAUI NIX CLEARWATER(SOUTH) for all your beach and fashion needs!!!

 

Skip Maxwell

Store manager Skip Maxwell is a native in these parts, a rarity afforded by only a few. A past shop owner himself before joining the Maui Nix team, Skip is always there to give guidance, and technical advice when needed. A avid waterman who swims, surfs and paddles {he once competed in paddleboard relay across the Florida straits} Skip spends one of his days off lifeguarding on Clearwater’s busy beach, and  lists his favorite thing to do is ” hang with my wife and daughter”!!!! Always available, Skip is our guy for Maui Nix Clearwater Beach

Skip’s Daughter, living the beach life!

 

Stephanie Wetzel

Assistant Manager Stephanie has been working in the action sports industry since she was 16 years old. An active participant in the lifestyle as well, she loves spending time on Florida’s beautiful beaches and rivers. The awesome location just steps from Clearwater’s South Beach shoreline and familiar merchandise encouraged Stephanie to join the Maui Nix team, and she has been with the company for 10 months now, helping to open both Clearwater Beach locations. Although she is has not mastered the sports, Stephanie likes learning about surfing and skimboarding from her peers and local customers and loves trying to improve her skills when she gets the chance. Being located amidst numerous hotels and tourist hotspots, she enjoys the diversity of the customer base and helping new faces every day!

 



 

Stephen King

Assistant Manager Stephen is a Tampa Bay area native who enjoys surfing, bmxing, and longboarding. He has been employed by surf and skate retailers for the past 5 years and is very knowledgeable in action sports across the board. With his upbeat attitude and sense of humor, Stephen is a blast to work with, keeping a positive vibe and always happy to cater to customer needs. When he’s not working, surfing, or skating, Stephen enjoys music and a nice bowl of Pho, a tasty Vietnamese dish.



 

Happy St.Patricks Day to you!

To celebrate, Maui Nix is

offering you

20% off your order

online only, on Mar.

16th and 17th! Simply enter

the code KK20 at checkout!

February, 2011

Maui Nix Surf Shops are proud to feature our North Carolina location, located at 3320 Silas Creek Pkway , Winston Salem, NC. Ph: 336.765.0616

Shop Spotlight: Maui Nix, North Carolina

For those Nix’ers who live north of Florida, this is the store for you!

Maui Nix- Hanes Mall

3320 Silas Creek Parkway

Winston-Salem, NC, 27103

Phone # (336) 765-0616

About the Store

You don’t have to be next door to the waves to want the newest and coolest surf apparel.  Maui Nix- North Carolina is fully stocked with the best surf and skate fashions at all times.  Located in the heart of the triad (Winston-Salem, High Point, and Greensboro) you can find a rich skate scene of boarders in the local skate parks and downtown areas. In fact, Maui Nix is one of the very few skate shops in the area in which you can get the best boards, clothes, and accessories for those seasoned skaters. If you don’t believe us, just ask one of our many repeat customers.

Maui Nix has more than just boards to offer. We carry clothing brands such as Billabong, Hurley, Lost, Quiksilver, Vans, RVCA, Roxy, and Volcom just to name a few.  With a wide selection of sunglasses, watches, shoes and jewelry you can put together the perfect outfit for any outing.  With North Carolina’s strong motocross/dirt bike scene, we have the Fox merchandise that everyone is searching for. Monster and RockStar can also be found for those “Moto heads.”

So come on in, we have a staff that is 100% focused on customer service and is always ready to assist you.

Getting More Personal

Maui Nix-North Carolina is staffed with an elite 10 employees who eat, breath, and live our brands and lifestyle. Our management and employees are always on top of their selling game. Their top sales have landed them winners of contests such as: L.A. trip by Billabong for a Fashion for Humanity event, a California trip by SPY+ for a week of shred, surf, Moto, and mansion style living and many Oakley sunglasses.

Get to Know the Managers

*Amanda

Amanda has been with Maui Nix-North Carolina for over 5 years. She has held the title of store manager for a little over 2 of those years. The surf and skate lifestyle has always interested her and been a part of her since she was old enough to enjoy the beach and skate with her brother. Once she found the store in Hanes Mall she knew she wanted to work for us. She has climbed the latter starting as a regular employee during college and made her way to the position she holds now after she graduated. “I love the freedom and trust that the company has given me in running the store. They have also given me so many opportunities I would never get with another company. They know that I am interested in buying in the close future; therefore, they took me to the Surf Expo one year to get a firsthand look at the process,” states Amanda.  The close family atmosphere, amazing brands, and great clientele are her favorite part of being with Maui Nix.  Her new vice…learning to long board without killing herself.

(Left: Jeremy  Right: Amanda (store manager)

*Zach

Zach, the self proclaimed “most attractive” member of management, has been with the store for 2 years. Zach claims that the cool atmosphere and merchandise is what drew him to work for Maui Nix. Coming for an old local competitor he found the similar brand names comforting to be around. He loves working with the friendly staff in a fun atmosphere. Zach states that he loves helping people with stuff that he is really into, such as skateboarding which he has been into since middle school. Although he claims to never have excelled in skateboarding, he knows a lot about the sport.  Zach’s other vices are snowboarding and wakeboarding- which he is much better at. A family house at Lake Norman allows him to wakeboard 24/7 during the summer months. “It is amazing to work with great employees who share the same main interests as me. We have strong core customers who love our wide range of prices and knowledge about the product.” He says there is nothing better than getting to work in a store with really good new music and old classics while being surrounded in the brands and people you love.

(Left: John –assistant manager   Right: Zach- assistant manager)

*John

John is the newest addition to management. He has been with the store a little under a year but is already a vital part of our mix. Ever since John has been a little kid he has been skateboarding. He began in the industry as a teenager in helping build skate ramps for a local skate park.  Later on he began managing BoardParadise, a local wake, skate, surf and snow company. After their doors closed he started at Maui Nix-North Carolina as an assistant manager. John loves that fact that everyone is so close here. “Since it is family run everyone is much more personable. How many people can say they have met and talked to the owner of their company?” states John.  The store attracts a lot of younger kids that come in with their parents. We also have a lot of regular customers that are really amazing. He describes the store’s vibe as laidback although we are always on top of customer service we don’t annoy them….the customers appreciate that.

(Left: Tyler  Right: John)

For Those Looking for Employment

Maui Nix-North Carolina is always accepting applications from those who are customer service skilled and with a great attitude. Our tight employees will vouch for this being an amazing place to work. Corrine, a veteran, says, “I love working here at Maui Nix. I’ve been here for over 2 years and it is such a great atmosphere.  I wear the brands that we sell so I love being around all the clothes. I love the surf and skate lifestyle, so working here is pretty cool.”



·     Gift Cards now redeemable for full or partial orders online!

·     USPS and International shipping now available!

·     Spotlight on the Coco Walk Shoppe!

·     Facebook: Become a fan and help out charity!

·     Team Spotlight: Jesse Heilman, a champ in every way.

Happy New Year Nix’ers!  Maui Nix stores are fully stocked and are ready to help with any special request.  Shop online?  Sign up to receive our special offers.

Shop Spotlight: Maui Nix, Cocowalk!

If you live anywhere near the South Florida, Coconut Grove area, this is the place to check out!

Coco Walk Shopping Centre
3015 Grand Ave. #145
Coconut Grove, FL 33133
Phone: (305) 444-6919

The Nix at Coconut Grove is fully stocked with all the latest fashions and has a very strong local clientele.  We sponsor various skate contests in the area and our team rider, Jorge Torres recently won the Cocowalk skate challenge!  Whether it is surf brand shopping for girls and guys, or hardcore items such as skateboards, Maui Nix at the Grove is one place you should check out.  Staffed by a terrific team of managers (Robert, Chris, Evelyn and David) who are always there to serve and assist.  The Grove itself is always full of activity and recently had their annual Snow days in the Grove .

What’s new? For our online customers, you can now use our gift cards for online purchases, for full or partial order! This system was recently put in place and it’s an added convenience to those who live far away from our stores and wish to shop.  Speaking of living far away and wanting to shop at our online store…

We are now allowing customers from many International locations to shop at the store they have visited online! Yes, International shipping will be handled through the United States Postal Service and it will enable us to serve our strong Canadian, European and Australian customers!

Also, we have now implemented UPS or USPS for shipping and thus, in most cases, lowering the shipping costs substantially by using USPS Priority Mail.

There are just a few of the new things being implemented with our online website, but keep on the lookout for new items going up all the time! If there is something you saw in one of our stores, but did not see it on-line, email us!  Customerservice@mauinix.com covers it all and we will gladly help locate an item so do not be shy about asking!  We at Maui Nix believe in the need to take care of those that take care of us, and our customers are the best!

Facebook: You can keep up with special promotions, surf industry news and specials in store as well. Add us! You’ll be glad you did…!

That’s all it takes!
http://www.facebook.com/home.php?#!/mauinixsurfshop

Team News:

Maui Nix is proud to sponsor athletes of quality and we do so in surf, skate and skimboarding at several of our shops.  In surf, our long time relationship with Jesse Heilman who is an active and committed athlete on the ASP/WQS tour, is one we treasure. Jesse has not only an incredible presence in the water, free surfing or competition, but on land as well. His reputation and attitude are exemplary for any young athlete of any sport.  Since he was a kid, surfing in local events, win, lose or come close, Jessie has always taken the result with grace and maturity and representing what we believe an athlete should be. Style, Attitude and Performance.  Jesse has it all.  Speaking of performance, last month, Jesse took home the 11^th Annual Tommy Tant Memorial Pro event in Flagler Beach, Florida.  Congrats!

Among Jessie’s sponsors are Alpine Stars and Firewire Surfboards. Both of these brands are well represented at Maui Nix, so if in the market for the best composite surfboard around today, (Firewire, …Lost templates) or the cross sport action brand, Alpine Stars, come check them out at our flagship store, on A1A in Daytona Beach!

By the way, you can keep up with Jessie by viewing his blog, which you can find here: http://www.jesseheilman.com/

That’s all for this month, from the Team at Maui Nix!  Questions? Just ask!

Brian.Broom@mauinix.com or

386.253.1234

-The Team at Maui Nix

Yeah, this is a bit of a teaser, but come on in the store this weekend for big savings on all your favorite brands like Roxy, Reef, Quiksilver, O’Neill, Volcom and more!  The Maui Nix Summer Tent Sale…it only happens once per year, and you don’t want to miss this for some early (and discounted) back-to-school shopping.  Oh, and don’t worry, it’s not really under a tent, it’s in our nice, air conditioned store on A1A in Daytona!

Summer sun blinding you as it bounces off the waves and surf?  Come grab a pair of the latest sunglasses and get 20% of any pair that retail for $50 or more. We’ve got all the latest styles and brands, but to get this deal you’ve gotta print that coupon (download a nice PDF version here) and bring it into anyone of our stores before we close on August 8th!